Seeing is believing. That’s the core of the Cinemark Loyalty campaign, where the perks are so good they feel like movie magic. I worked with Colorbleed to create a series of wondrous vignettes that bring these big messages to life. From a dragon guarding a heap of coins to a thief snatching loot from a shiny red vault, we filled the screen with playful characters and genre-bending references. The result is a fun, colorful invitation for movie lovers to step into a world where the rewards are as exciting as the films themselves